Factors influencing successful buyerâ€seller relationships

Purpose of the article Understanding the factors that influence the relationship between the buyer and the seller is of great importance in developing and maintaining such a relationship. Previous research has identified these factors but the relative importance of the factors had not been determined empirically.Advertising We will write a custom essay sample on Factors influencing successful buyer–seller relationships specifically for you for only $16.05 $11/page Learn More The article reports the research by Powers and Reagan, where the factors that have overall importance to a buyer-seller relationship are determined and the most important factors at different stages of the relationship are also determined. Concepts employed in the research The buyer-seller relationship considered in the research is a long-term non-contractual relationship and the stages analyzed are partner selection, defining purpose, setting relationship boundaries, creating relationship value and relationship maintenance. Partner selection is the first stage in the relationship and it involves the firm becoming aware of potential partners and ultimately selecting the appropriate one. The defining purpose stage involves the parties defining the purpose of the relationship and clarifying their mutual goals. In the setting boundaries stage, the partners become increasing interdependent on each other’s resources and benefits. The next stage is creating relationship value where the competitive advantage of either one or more of the partners is improved as a result of being in the relationship. Finally, the relationship maintenance is the stage where the partners have probably acquired enough satisfaction such that they are willing to maintain the relationship. From previous research, the following factors were determined to influence the relationship between a buyer and a seller: reputation, performance satisfaction, trust, social bonds (mutual frie ndship and liking between the buyer and seller), and mutual goals.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Others are power/interdependence, technology, non-retrievable investments, adaptation (where one partner adapts its processes to accommodate the other partner), commitment, structural bonds, cooperation, and comparison level of the alternative. In this research, the researchers hypothesized that the influence of these factors may be of greatest importance at one or more of the buyer-seller relationship stages or the importance may be equal across all the stages. These hypotheses were tested against empirical data obtained from surveys mailed to purchasing managers. Results The results showed clear difference between the overall importance of the relationship factors with mutual goals being the most important and social bonds the least important. In the importance of the factors at different relationship stages, partner selection had mutual goals and adaptation being the most important. In defining relationship purpose stage, cooperation was the most important factor and setting relationship boundaries had mutual goals and trust as the most important factors. Adaptation was the most important factor in stage four (creating relationship value) and together with mutual goals, they were most important in relationship maintenance stage. In general, most relationship factors were found to be of importance during the later stages of the buyer-seller relationship. Reasons for choosing this article To develop a competitive advantage over other competitors, a firm must have a successful buyer-seller relationship. In doing this, the responsible manager must understand the factors that influence their company’s relationship with its partners. This article reviews these factors and therefore provides more information to managers engaged in developing and/or mai ntaining such a relationship. Buyer-seller relationship is a complex issue and involves several stages. At the different stages, the partners involved have different sources of satisfaction and therefore it is important to understand these stages. The way partners derive satisfaction from every stage should also be considered.Advertising We will write a custom essay sample on Factors influencing successful buyer–seller relationships specifically for you for only $16.05 $11/page Learn More Previous research had not provided conclusive information on this. On the other hand, the research work reported in this article determines the important factors in each stage of the relationship and on the overall buyer-seller relationship as well as providing empirical evidence to prove its hypotheses Questions arising from the article The researchers in this article had an objective of empirically proving that relationship factors have varying importance at t he various stages of the buyer-seller relationship. However, the views represented are from a buyer point of view only. Someone using the information may wonder, what about the point of view of the sellers? Therefore, before concluding on the importance of the factors, it is important to take into consideration the points of view of the two parties. In most cases, firms are involved in buyer-seller relationship with other firms as well as non-corporate individuals like final consumers. The article is more inclined towards firm-firm relationship and mentions nothing about the relationship a firm may have with non-corporate bodies. Conclusion From a buyer point of view, the relationship with a seller is a stepwise process and different factors influence the relationship at the different stages. Managers should focus efforts on the most important factors depending on the stage of the relationship since focusing on all the factors has no enhancing results on the relationship. Some facto rs have very low significance on the relationship and therefore require minimal consideration. The research reported in the article shows that more work is needed to fully understand the factors influencing buyer-seller relationship. This essay on Factors influencing successful buyer–seller relationships was written and submitted by user Brecken Kent to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Free Essays on Shepherd Kretch

Shepherd Kretch begins his novel with a very striking image which we all probably remember: who could forget the face of â€Å"the Crying Indian†? Kretch goes from this to explain that this add states that the Indian does not pollute, as his white counterparts do, and therefore â€Å"the white destroy[s] his land. He destroy[ed] planet earth† (Quoted in Kretch, 22), and Indians have this â€Å"noble image†. Ah,,the noble savage strikes again. Kretch explains both the noble savage and the ignoble savage and talks about the past and how people have revered Indians as â€Å"carefree, eloquent people living innocent, naked lives in a golden world of nature† (Kretch, 17), and consequently, the opposite on how they were bloodthirsty savages. He also touches on the French authors Rousseau and Montaigne, as we have read about previously, and their half-witted, daydream version on Native Americans. Kretch’s â€Å"Ecological Indian† is the Indian that we all know from the movies, television, on book covers and on T-shirts, who â€Å"feels sympathy with all living forms† (Kretch, 21) and always stays in balance. The noble savage idea. The first chapter of Kretch’s book is on the Prehistoric peoples that were here or came here from somewhere else. He talks about these people possibly coming from northeastern Asia to North America, crossing a landmass that would appear every time the sea level would drop, known as Beringia. As they moved southward when they could when weather conditions were favorable, and through out the centuries continued to move south, leaving behind them a mass of extinction of â€Å"megafauna†, large mammals. (supposedly). A man, Martin, says that the extinctions of these animals were solely the work of the humans moving southward and because these humans were on the move all the time, would just kill as convenient. However, not only did the megafaunal species disappear, but lots of bird species as well. Martin explained thi... Free Essays on Shepherd Kretch Free Essays on Shepherd Kretch Shepherd Kretch begins his novel with a very striking image which we all probably remember: who could forget the face of â€Å"the Crying Indian†? Kretch goes from this to explain that this add states that the Indian does not pollute, as his white counterparts do, and therefore â€Å"the white destroy[s] his land. He destroy[ed] planet earth† (Quoted in Kretch, 22), and Indians have this â€Å"noble image†. Ah,,the noble savage strikes again. Kretch explains both the noble savage and the ignoble savage and talks about the past and how people have revered Indians as â€Å"carefree, eloquent people living innocent, naked lives in a golden world of nature† (Kretch, 17), and consequently, the opposite on how they were bloodthirsty savages. He also touches on the French authors Rousseau and Montaigne, as we have read about previously, and their half-witted, daydream version on Native Americans. Kretch’s â€Å"Ecological Indian† is the Indian that we all know from the movies, television, on book covers and on T-shirts, who â€Å"feels sympathy with all living forms† (Kretch, 21) and always stays in balance. The noble savage idea. The first chapter of Kretch’s book is on the Prehistoric peoples that were here or came here from somewhere else. He talks about these people possibly coming from northeastern Asia to North America, crossing a landmass that would appear every time the sea level would drop, known as Beringia. As they moved southward when they could when weather conditions were favorable, and through out the centuries continued to move south, leaving behind them a mass of extinction of â€Å"megafauna†, large mammals. (supposedly). A man, Martin, says that the extinctions of these animals were solely the work of the humans moving southward and because these humans were on the move all the time, would just kill as convenient. However, not only did the megafaunal species disappear, but lots of bird species as well. Martin explained thi...

Compare the twomain characters (Norma Rae and Bread and Roses Essay

Compare the twomain characters (Norma Rae and Bread and Roses - Essay Example s’ exploration of how exploitation exists particularly in industries filled with poverty-stricken workers, one can further discover the connection between lack of work options and poverty, and workplace discrimination, which consequently aggravates the worker’s situation and reduces the possibility of developing a positive outlook and recognizing the higher purpose. Norma and Maya depict the roles of female workers trapped in a world of poverty, employer greed, and exploitation. However, just as there are several similarities in the story, there are also obvious differences. Norma and Maya’s plights in their works may be similar, but their approaches in reacting to these plights are different. Norma’s basis in deciding to lead a union organizer is well-developed in the film, while Maya’s basis in stepping up against her employers is either underdeveloped or truly albeit shallow. In â€Å"Bread and Roses,† the issue that incites the janitors’ protest is meager salary. This is a legitimate foundation; however, the larger political consequences and framework are not discussed at all. The films depicts how the workers’ are not given their rights, but it never tackled exactly what rights they were fighting for. Another consideration here is the fact that these workers are illegal immigrants in the country. T his fact creates a hostile reaction from the viewers to the supposed-to-be protagonist. In addition, regarding both protagonists’ relationships with their families, Norma again can gain any viewer’s empathy as she displays her selflessness. Her motivation in working is the higher purpose of supporting her parents through their illness. This supposedly kept her positive in her work despite the hardships. Also, one has to remember that her main reason for wanting to lead a union organizer is her parents’ health situation. On the other hand, Maya appears to be both selfish and ungrateful, as her reasons for supporting the union are purely personal.

Bullying in America Essay Example | Topics and Well Written Essays - 1750 words

Bullying in America - Essay Example Generally, bullying is carried out by males which accounts for 80%. Although, there are not many studies about bullying in workplaces, their occurrence is apparent and the effects are damaging as well. Because of its prevalence, the government had discourage bullying in any form however there are no laws to deal against people who cause psychological and emotional violence in workplaces and in schools. Bullying should be stopped because it has many psychological, emotional, and social consequences on the person being bullied. Body Bullying occurs as a result of attitude and behavior problems. The personalities of people who bully have innate domineering and aggressive behavior which is believed to be connected with attention deficit hyperactive disorder (ADHD). People afflicted with this disorder demonstrate impulsive behavior. They announce answers to the teacher’s question before it is completed, may interrupt, intrude and have difficulty in waiting for their turn. Others wh o carry out bullying do it with the belief of having fun without giving propensity of the consequences it may bring to the victim. This is because students who bully lack the foresight of their own actions and empathy to the feelings of their victims. Bullies are more concern of satisfying their needs of attention even to the extent of displaying an immature behavior. The occurrence of bullying activities among students could be inside the school premise or outside the school campus. Some forms of bullying are done inside the school bus or on the way home. This could be done during class hours inside the classroom or it could be carried out in the hallway. An example of bullying includes unnecessary touching of body parts followed with teasing and laughing. Another example is knocking another student down on the floor. Non physical contact involves staring, eye rolling, spreading malicious rumors, whispering to someone while in front of the person, and many other forms. Bullying res ults in psychological damages in several ways. It teaches the person being bullied to think that he/she is undesirable. The person’s self concept is negatively affected in which he/she will come to believe that she is less than desirable and incapable of doing things. The victim inculcates in his mind that his environment is dangerous but is powerless to defend himself. As a result, bullying tends to be repeated many times in which the person further learns helplessness giving more authoritative disposition of those who bully. This would be the beginning of losing interest in school. In cases where the student continues to attend school, his grades are likely to be affected since he may have poor concentration. His mind might be on plotting how to outsmart his bully classmates or how to get rid of them totally. Another effect of damaged self esteem to the bullied victim includes hopelessness and depression. The victim may have a hard time adjusting during difficult circumstan ces. This might explain an unanticipated finding that bullying is linked to suicidal thoughts of victims. This was revealed in the study of Hinduja (2010) where he found out that adolescents with traditional bullying

Barclays Retail Banking in India Essay Example | Topics and Well Written Essays - 2000 words

Barclays Retail Banking in India - Essay Example Analysis of Environment 5 1.1. PEST Analysis 5 8 1.2. Industry Life Cycle 8 2.0. Competitive stance of Barclays in India 9 2.1. Porter’s Five Forces 9 Section 2 13 2.1. Scale and Scope 13 2.2. Analysis of Strategy 14 2.3. Evaluation of Sustainability 15 References 17 Bibliography 21 Introduction After realising the potential of the emerging markets, many internationally operating business institutions have shifted their focus from developed economies to developing economies, such as China, Russia, and India (Raman, 2009). Following the trend, Barclays Bank Plc, which is by its origin an England-based financial institution, decided to expand its business in India in the year 2006. Conversely, the organisation had already entered the market almost 30 years before the commencement of retail banking in the economy (Barclays, 2011). The paper focuses on the business environment of Barclays Bank Plc in India and services rendered by the company in the economy. With this concern, the paper discusses the macro-economic factors existing in the Indian Banking Sector through PEST analysis. It also intends to identify the strategic alliances adopted by the company with the assistance of Porter’s Six Forces analysis and evaluate its appropriateness in overcoming the challenges existing in the economy. With the objective to analyse appropriateness of the strategies adopted by the company, the discussion of the paper presents a comprehensive outlook of the current status of the industry in the economic region. It also represents the various facts regarding the strategic behaviour of the company. Section 1 1.0. Analysis of Environment 1.1. PEST Analysis Political Factors The Indian political system has a great influence on the commercial sector of the economy. The current scenario of the political environment in India possesses few advantages and disadvantages which in turn can affect the banking sector to a large extent. For instance, the economy possesses a wel l-structured regulatory framework to control commercial banking and on the contrary a high inflationary rate which is most likely to have an effect on the growth of the banking industry (The Times of India, 2010). Moreover, in the current fiscal year the government of India have subscribed to recapitalise the public sector banks in order to assist them in achieving a target of 15% in terms of outstanding loans (Scribd, 2011). One major reason which can be identified in this context is the growing concern of the political leaders in the economy to improve the financial market trends with an objective of stimulated economic growth. This reformation will certainly make the competition fiercer in the market and thus affect the operations of Barclays in India. Economical Factors The GDP rate of the economy is recorded to continuously increase and currently figures around 5.75% (as was recorded in March 17th 2011). According to the economists, the economic growth rate shall persist to inc rease in the next few years (Ganesh, 2011). The interest rate of the economy is forecasted to continue on a high percentage (i.e. 5.75%). However, the inflationary rates of the economy are also recorded at an increase with 9.30%. Interest Rates of the economy currently figures to 5.75% and thus reflects a challenging business environment (Ganesh, 2011; Trading Economics, 2011). The economic situation of

Business Strategy Of Wal Mart In Japan

Business Strategy Of Wal Mart In Japan Globalisation is described as a process of world wide integration of culture, technology, social, political and economic factors. It is all about the creation of a world unified market and this can be observed with the growing levels of global trade (Luthans and Doh, 2009). Globalisation is evident in the shift of Multinational companies (MNCs) and economies from a world of isolation as a result of trade barriers to a world of reduced trade barriers and more inter related businesses and economies (Hill, 2009). MNCs now, expand from both developed countries, developing countries and emerging countries and vice-versa. There is therefore increasing competition among nations (The Economist, 2008). The global expansion of businesses over the years into different international markets have helped these businesses to increase their sales, competitiveness, reduce their cost of production and expand out of their saturated home markets (Root, 1994; Hill, 2009; Daniels et al., 2009). Retailers are not exceptions to this global expansion. This article will evaluate the internationalisation strategy of Wal-mart in Japan. Wal-Marts internalisation strategy in Japan is of particular interest because it recently pulled out of two of its international markets; Germany and South Korea. Its success in Japan is still questionable especially as Japan has proven to be a difficult market for many foreign retailers. International companies such as Carrefour, Boots have pulled out from the Japanese market after facing business challenges (Luthans and Doh, 2006). The literature review will analyse the Integration- responsiveness I-R framework as well as culture. These frameworks will be used for the evaluation of Wal-marts internationalisation strategy into the Japanese market in comparison with its international competitor Tesco Plc. The use of these two frameworks is to show the extent to which Wal-marts strategy responds towards Japanese local tastes and preferences in achieving a successful internationalisation. Conclusions and recommendations will be drawn from this analysis. BACKGROUND OF WAL-MART Wal-mart was founded in 1962 by Sam Walton and opened its first discount store in Rogers Ark, USA. In 1969, the company incorporated to become Wal-Mart Stores, Inc. Wal-mart stores feature general merchandise such as electronics, clothing, and home appliances. It also has complete groceries units. The company employs more than 2.1 million associates, serving more than 176 million customers a year. In 2009, it ranked first among retailers in Fortune Magazines Most Admired Companies survey and is also the largest retailer in the world (Wal-mart, 2009). As a result of the saturation of the American retail market, Wal-mart started its international expansion into foreign markets in the 1990s first into Mexico and subsequently expanded into thirteen other countries including Japan China, Canada and Great Britain (Wal-Mart, 2009; Hill, 2009). Today it has about 8,424 stores and club locations. The companys most successful foreign venture is in its Mexican market (Hill, 2009). This is as a result of the fact that they adjusted their international strategy to meet local demands. Their everyday low price strategy was also successful in Mexico which is a developing country. However, these strategies are not always welcomed by consumers as revealed in their German and Korean market expansions where they failed and had to pull out. Wal-Mart is still struggling to succeed in the Japanese market where it has already invested $1 billion (USD) (BBC, 2007). Nevertheless, Wal-marts international expansions of Wal-Mart has allowed it to develop economies of scale, increase Its customer base and develop more ideas such as their new shop layout (Hill, 2009; Wal-mart, 2009). LITERATURE REVIEW INTEGRATION-RESPONSIVENESS(I-R) FRAMEWORK According to Prahalad and Doz (1987, p.18) the Integration-Responsiveness (I-R) framework is a way of capturing the pressures on a given business . This framework is based on the pressures for global integration and local responsiveness on a business as perceived by the managers of the company (Rugman, 2002). Pressures for global integration are industry forces which drives companies into the standardisation of their products, policies and procedures in order to reduce their cost of operations across national boundaries while pressures for local responsiveness are forces which drive businesses into being locally sensitive to differences in culture, preferences, tastes, and general behaviour of each international market in their internationalisation strategies (Rugman, 2002; Daniel et al., 2009; Luthans and Doh, 2009). According to Luthans and Doh (2009), the understanding of culture and its diversity is important to an international companys successful internationalisation in any country. This is because it impacts upon work force attitudes, managerial ideology, technological transfers, business customs and practices as well as consumer behaviours. The I-R framework was developed by Prahalad and Doz in 1987. They classified international strategies into Global strategy (global integrated, centralised management and move for cost reduction), Multi-focal strategy (an integration of global coordination and local responsiveness) and locally responsive strategy (customised and localised product and services). The adoption of any of these strategies is dependent on the dominant pressure on an MNC as well as its main focus which could be cost reduction or customer satisfaction. Bartlett and Ghoshal (1989) further developed this framework and classified MNC strategies into four categories which can be compared with that of Prahalad and Doz. Their four strategic classifications are: Global strategy, International strategy, Transnational and Multi domestic strategy. Companies with global strategy (high Integration- low Responsiveness) focus on standardization and cost reduction with tight global control, those with International strategy (Low Integration-Low Responsiveness) usually introduce their existing competence and expertise into the new market while Transnational companies (High Integration and High Responsiveness) are flexible and integrate equal levels of global integration and local responsiveness into their business. The multi-domestic companies on the other hand (low Integration and High Responsiveness) respond more towards product customisation (Daniel et al 2009). It is however worthy to note that the adoption of one strategy may lead to the negl ecting another. Figure 1, shows the diagrammatic representation of the strategic classifications by both authors. CULTURE The understanding of culture and its impact on international market expansion is imperative to the success an MNCs strategy in a foreign country (Luthans and Doh, 2009). The degree of pressure for local responsiveness is reflective of the degree of influence of culture upon consumers. Differences in cultural match between companies and employees or consumers can often result to struggle for success in an international market (Holstein, 2007). Hofstede (1980, p.21), defined culture as the collective programming of the mind which distinguishes the members of one human group from another. Just as personality defines the identity of an individual, culture defines the identity of a group. According to Luthans and Doh 2009 p.96, culture is the acquired knowledge that people use to interpret, experience and generate social behaviour. This acquired knowledge often manifest into peoples attitude, values, behaviours and general ways of life. Many researchers have argued that culture can be lea rned, shared, symbolised, patterned, adapted and transgenerationalised. Hill (2009) further argues that values and norms form the basis of a culture. These values could be attributed to collective responsibility, social obligations, loyalty and so on and are often times emotionally important to the group. Norms on the other hand are social codes of conducts which dictate peoples behaviour towards each other. The Japanese for instance, can be seen as a group of people with similar values and norms and related culture. Several researchers have studied cultural differences and its impact on different national behaviours. Hall (1973, 7976) cited in Paliwoda and Ryans (2008), categorised culture into High and Low context. High context cultures like Japanese and Arabic, prefer implicit or unspoken messages and slow business discussions with emphasis on personal relationship and trust while Low context cultures like North America, United Kingdom, Germany prefer explicit, written or spoken messages with more emphasis on expertise, performance and efficiency. Hofstede (1980) undertook a study of the impact of culture on values in a workplace. He categorised culture into four main dimensions: power distance, uncertainty avoidance, individualism -collectivism and masculinity-feminity. A fifth one confucian dynaminism also referred to as long term or short term orientation was later developed. Power distance shows the extent to which people perceive inequality. High power distance nations (cultures) emphasise on the inequality of power, its workforce follow their superiors orders while low power nations or cultures minimise this inequality to minimum thus the work force follow superiors orders as a procedural requirement. Uncertainty avoidance on the other hand is the extent to which cultures avoid uncertainty. High uncertainty avoidance cultures shy away from risks, while low uncertainty avoidance cultures see risk as a part of life. Individualism versus collectivism is the degree to which people look after themselves as individuals or work in groups. Masculinity is often compared with feminity. Cultures with emphasis on success, money were referred as more masculine by Hosftede while a culture with emphasis on quality of life and caring for people are seen as feminist ( Hill,2009; Luthans and Doh,2009). The table below shows the Work-related values for 5 countries adapted from Hofstedes study. In as much as Hofstedes work is well accepted and has provided the basic characterisation of different cultural or national groups, these are not definite because culture cannot be easily classified and also culture is gradually changing with the increase in globalisation and integration of the world at large (Luthans and Doh, 2009). WAL-MARTS EXPANSION INTO JAPAN. Wal-Mart initially made a failed entry into Japan in the mid 1990s when it entered the market through selling its products in local supermarkets, however sales were disappointing (Yoffie and Wang, 2002). The initial failure could be associated to slow market drive by the local super markets as Wal-mart had little or no control over them. This can be seen as a major disadvantage of indirect exporting (Root 1994). However, in 2002 Wal-mart made a second attempt into Japan (BBC, 2006). Japan is one of the wealthiest and developed economies in the world. It has the second largest consumer market (Haddock-Fraser et al., 2009). Wal-marts entry into Japan was through partnership with Seiyu Ltd which is Japans fifth largest hypermarket and was in financial distress at that time (Yoffie and Wang, 2002). It was a deal which was done in phases as agreed by both parties. Wal-mart was to initially acquire 6.1% of Seiyu shares and gradually increase its stake by acquiring up to 67% of Seiyu in 200 7 (Yoffie and Wang, 2002). Sumitomo Corp a leading trading company in Japan also had a 15.6% stake of Seiyu (Luthans and Doh, 2009). In 2005, Wal-mart increased its acquisition stake making Seiyu a Wal-mart subsidiary and increasing Wal-marts control over Seiyu. In 2007, Wal-marts stake was again increased to 95.1% (Wal-mart, 2009). This partnership deal was meant to help Wal-mart minimise its risk of internationalising in Japan where there is strong domestic competition, price wars and strong suppliers and also help its entry and expansion in the market (Yoffie and Wang, 2002; Luthans and Doh, 2009). ANALYSIS OF WAL-MARTS STRATEGY IN JAPAN. Companies like Wal-mart, adopt international strategy for global expansion as suggested by Bartlett and Goshal because they have core competences which they can capitalise upon especially if its difficult for their rivals to match them. Companies with International strategy have important part of their value chain such as decision making, expertise, new products and international operations being controlled or decided from their headquarters. However such centralised decision making can often impede upon the abilities of the subsidiaries to respond to local demands (Hill, 2006; Daniel et al., 2009). Wal-mart has a cost efficient operating system with an expense structure that is among the lowest in the industry (Shah et al, 2005). Its price of food was estimated to be 20% lower than its competitors in the United States (Yoffie and Wang, 2002). Wal-mart is therefore trying to replicate this successful American strategy and core competence of Everyday Low Price (EDLP) in the Japanese international market. Though this strategy has been success in some of its international markets such as Mexico and China, the results in Germany and Korea were so poor that Wal-mart withdrew from those countries in 2006. Once again the success of this strategy is still questionable in Japan. Japanese consumers associate low price with low quality as they are willing to pay high price for high quality products (Holstein, 2007; Strategic Direction, 2008; Boyle, 2009). The perception of customers towards low price signifying low quality is particularly high in its clothing segment (Brunn, 2006). This low price strategy was adopted by Wal-Mart in its entry into Japan in 2002, especially because it was at a time when the country was just emerging from a prolonged recession and consumer income was low (Luthans and Doh, 2009). In order to erase this image of Low Price signifying Low Quality from the minds of their customers, Wal-Mart has introduced, more expensive products for the customer segment that prefers high cost while still maintaining some low cost variants. For example, it has jeans for $10 and $ 35 option as well (Business Week, 2005) this however may further confuse its customers who may not understand the basis for such price disparity. Japan is a country with a high context society and collectivistic way of life (Paliwoda and Ryans, 2008). They have strong ties to families and groups and great emphasis for quality and prestige (Hofstede, 1980). As a result of these strong social ties, Wal-Marts sacking of 25% of Seiyus work force including 1500 managers and employees in 2004, was wrongly perceived by the Japanese people. Wal-mart opens its stores for 24 hours a day, this is seen as stressful by the employees and generally seen as an infiltration of the American culture into Japan. Its introduction of American, Canadian and British managers who act on headquarters decisions rather than employing Japanese managers who understand the market better further portrayed them in a negative light to both the employees and the general public. This consequently led to the loss of some of its customers (Holstein, 2007; Strategic Direction, 2008). Another core competence which Wal-mart introduced into Japan is its technology-focused inventory replenishment system which is linked to their suppliers. It helps them monitor and manage their inventories. However, because the Japanese people prefer personal interaction when doing business (Hofstede,1980), the implementation of this Information technology strategy has not been easy, especially as Japan has several layers of distribution network which are closely networked and difficult to penetrate. It thus makes high volume discounting difficult and merchandising more expensive (Brunn, 2006; Holstein, 2007). Wal-Mart is however trying to eliminate the middle-man in order to successfully implement its low price strategy (Luthan and Doh, 2009). Wal-marts response to local tastes, preferences and general way of life is perceived as low in its international strategy as It tends to implement its competences into international markets with little considerations to what the local demands, preferences, expectations are and this has led to its struggle to survive in Japan (Brunn, 2006). Comparing Wal-mart with Tesco Plc in Japan, the following differences can be drawn from their strategy. Tesco Plc which is the biggest retailer in the United Kingdom entered Japan in 2003 through the acquisition of a domestic retailer just as Wal-Mart did. While Wal-mart acquired Seiyu which is a hypermarket, Tesco Plc acquired C Two-Network stores which has small discount supermarket stores (Tesco, 2009). Haddock-Fraser et al., (2009) have argued that large supermarket (hypermarkets) of the western cultures are not viable in Japan, rather small supermarkets, convenience stores with fresh and quality products are preferred by the Japanese consumers. Thus the strategic move of acquiring a discount supermarket chain by Tesco was aimed at meeting the local demand of the Japanese consumers who prefer to shop daily for fresh food in small quantities with convenience. This shopping behaviour makes them to patronise convenience stores and discount supermarkets which are more accessible than out of town hypermarkets. Tesco, with its small store format, experienced overall sales growth in 2006 unlike Wal-mart which has been making loss for four years (Haddock-Fraser et al., 2009). Upon acquiring C Two-Network, Tesco retained the management team of the company to oversee its operations in Japan, because Tesco realised that these managers have better understanding of the Japanese employees, consumers and suppliers (Food and Drink, 2003). Japan, being a country with high collective behaviours, (Holfstede, 1980) perceived this as a good move. Tesco Plc tries to localise its products and services in each of their international markets, recognising that each market has unique preferences. This higher degree of local responsiveness in their international markets emphasises the reason why Tesco retains its foreign managers and limits its control from headquarters (Tesco, 2009). Figures 3 and 4 below further shows the differences in the sales contribution of the international markets to the total revenue of both companies. Wal-Marts international markets contributed 24.6% of the companys 2009 financial income while Tesco Plc has 53% of its 2009 financial income being generated by its foreign markets with Asia alone generating 30% of this value. It can, therefore, be concluded that Tescos response to local responsiveness has a positive impact on their financial performance internationally. CONCLUSIONS AND RECOMMENDATIONS Wal-Mart is very successful in its domestic market and also some foreign markets such as China and Mexico where it had to adjust its strategy in order to respond better to local pressures. It is therefore recommended that Wal-mart should further develop its strategy in Japan and respond better to the countrys local demands and preferences through the opening of convenience stores in order to capture that market segment and offering more fresh local products to meet the local demand. Wal-mart should also employ Japanese managers who understand the market better. These measures will help Wal-mart to succeed better in Japan where the pressure for low price by customers is not emphasised rather high quality is preferred. Wal-mart can still maintain its international strategy with a little more responsiveness to local demand as there is no one best strategy to adopt. This move will save Wal-mart from withdrawing from the market where it has already invested $1 billion USD. Wal-marts low s ales value from international operations in comparison with Tesco reveals that the retail market is still a viable industry for Wal-mart to exploit.

Women: Their Freedom, And How They Got It :: Expository Essays Research Papers

Women: Their Freedom, And How They Got It The Light at the End of the Tunnel In the past, women have been oppressed to a point where they were treated as a completely different species. They were in a country that seemed to be a dark tunnel with no hope, dreams, or sense of fulfillment. Now, women have been given their natural birthrights, and they are now able to do everything males can do. As the United States of America was building, women for some reason were not treated like they should have been. Strong women like Sojourner Truth stood up for what they knew was right. She was able to fight for all women, represent a whole "race" and take control, she was one of the very few women who had the strength and will power to face this problem head on, and win. She was able to take on an entire nation and voice her opinion regardless of what her consequences could have been. That is what it takes to free yourself and or other people from the hold of injustice. Not too many people have the quality to be able to stand up in such harsh situations but because of some brave women all of the women are able to walk down the street and feel as equal as any man passing by. They can vote, hold office, get high paying jobs, and be independent women, with independent thoughts. In the lights of the horrible past, women were able to build a defense system far better than any army or navy that any country could produce. The women were able to attack with intelligence, perseverance, and being able to bring up common sense that seemed to have been missing before. With this defense, they were able to produce an illustrious history. Now, women can linger with their pasts, and with the memories of the women who preceded them, and look towards a bright future, where people like Eleanor Roosevelt and Hillary Rodham Clinton exemplify the American women, who can live out the American Dream, once only available to males. No longer do women write books depicting their insecurities and injustices. Now women are writers of Pulitzer Prize winning works and teach aspiring male authors how to be the best they can be. In a society where it was once unheard of for women to even be educated, women take up the majority of grade school teachers, and many more have blossomed into college professors with Ph D's and MD's.

Philosophy of life Essay

NAGAPPAN SETHURAMAN Existentialism as a philosophy is historically and culturally of European origin. Ever since it was recognised as the dominating philosophy of the West in the midtwentieth century, it has left â€Å"its impact on literature [which] has both been substantial and significant† (Chatterji 10). Existentialism does not offer a set of doctrines or a single philosophy system. It has been diversely defined and interpreted by various thinkers over the years. As a result, â€Å"as a philosophy, existentialism by its very nature defies and abhors systematisation† (Ahmad 10). Nevertheless, it is possible to identify certain traits of this school of thought. All the existentialists â€Å"emphasise the importance of the individual as well as his freedom and responsibility for being what he is† (Das 423). In their attempt to describe man’s â€Å"existence and its conflicts, the origin of its conflicts, and the anticipation of overcoming them† (Ahmad 13), existentialists focus their attention on certain aspects of human existence. Srivastava enumerates them as follows: b) it is never safe and ever at the mercy of chance, c) it is full of suffering, of one variety or other, d) it is full of conflict, e) it is rotted in guilt, f) it cannot escape from the final situation of death (185). These tenets of existentialism have been widely reflected in the literature of the world since the advent of Sartre who established an interaction between literature and philosophy in his writings. John Macquarrie sums up the essence of existentialism as, â€Å"On the whole, it has been the tragic sense of life†¦ that has been prevalent among the existentialists† (Macquarrie 164). Almost all great writers of the present generation have handled the doctrines of existentialism in their works. This is the main reason why â€Å"man’s alienation, dread, absurdity, bad faith, responsibility, commitment to freedom, anguish are the very hallmarks of 20th century literature† (Ahmad 5). As a novelist, Anita Desai exhibits a strong inclination towards the existentialist interpretation of the human predicament. In particular, she voices â€Å"the mute miseries and helplessness of married women tormented by existentialist problems and predicaments† (Prasad 139). A woman novelist, Desai has won a niche by exploring the emotional world of women, bringing to light the various deeper forces at work in feminine sensibility as well as psychology. This predilection leads her to examine the psyche of her women protagonists when they are confronted with the absurdity of life. This draws her attention to the darker side of life. She projects a tragic vision in her novels by placing her female protagonists in hostile situations. Desai further examines her women protagonists as individuals who find themselves forced into uncongenial environments, fighting against the odds. This problem of the The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 tragic tension between the individual and their unfavourable environment acquires the dimensions of existential angst. Starting from her first novel Cry the Peacock to the latest Baumgartner’s Bombay, all her novels highlight the existentialist’s predilection for portraying the predicament of man. Many critics have traced shades of existentialist thought in the novel of Anita Desai. Time and again her themes and characters have been interpreted in the light of existential philosophy. In this regard it has been pointed out: Desai’s chief concern is human relationship. Her central theme is she existential predicament of an individual, which she projects through incompatible couples- very sensitive wives and ill matched husbands. She is a minute observer and perceives everything mutely, minutely and delicately. Whenever she creates a poetical situation, she gives it a perfect poetic treatment to every detail (Singh 12) Anita Desai’s characters are self-conscious of the reality around them and they carry a sense of loneliness, alienation and pessimism. She adds a new dimension turning inward into the realities of life and plunges into the deep-depths of the human psyche to score out its mysteries and chaos in the minds of characters. Particularly Fire on the Mountain has been identified as â€Å"the lyrical fictionalization of the quintessence of existentialism† (Gupta 185). A close study of the texture and theme of the novel in relation to the tenets of existentialism justifies the above observation. It has been noted that â€Å"Fire on the Mountain displays skillful dramatisation of experiences of certain women embroiled by the cross way of life† (Choudhury 77). This novel deals with the existential angst experienced by the female protagonist Nanda Kaul, an old lady living in isolation. It also projects the inner turmoil of a small girl, Raka, who is haunted by a sense of futility. Thirdly, it presents the plight of a helpless woman, Ila Das who is in conflict with forces that are too powerful to be encountered, resulting in her tragic death. Thus, the existential themes of solitude, alienation, the futility of human existence and struggle for survival form the major themes of the novel. Fire on the Mountain falls into three sections, each further divided into several short chapters of unequal length. The first section titled â€Å"Nand Kaul at Carignano† runs into ten chapters. This section deals with Nanda Kaul, the main protagonist’s lonely life in Kasauli. â€Å"Raka comes to Carignano† forms the second section and it contains twenty one chapters. It portrays Nanda Kaul’s change of attitude towards Raka, her great granddaughter. The final section â€Å"Ila Das leaves Carignano† is divided into thirteen chapters. This section presents the tragic end of Ila Da, Nanda Kaul’s childhood friend. In all, the book runs to 145 pages. The structural unity, as suggested by the section captions is offered by Carignano, Nanda Kaul and Raka, running counter to one another complemented by that of Ila Das also provide unity of structure. Like the other works of Anita Desai, the present novel contains neither any story value nor events that are interesting by themselves. The entire novel revolves round the existential angst experienced by the women protagonists. In this novel, â€Å"the story element is very thin and there is practically no action except for the tragic end† (Indira 96). The story revolves round the inner lives of the two female protagonists, Nand Kaul and Raka. Nanda Kaul is the wife of Mr. Kaul, the Vice-Chancellor of the Punjab University. When the novel begins, Nanda The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 Kaul is living in Carignano, far from the madding crowd. She is leading a life of isolation and introspection. She shuns all human company. Even the postman’s arrival to deliver the letter is frowned upon by her. But this seeming quietude does not last long. Raka arrives at Carignano to convalesce after her typhoid attack. The old woman and the young girl live in double singleness. But as days pass by, Nanda Kaul finds herself drawn towards Raka, something she had not expected. But the little girl refuses to be befriended and escapes into the hills looking for company in solitude. Ila Das, Nanda Kaul’s childhood friend visits Carignano to meet Raka. A one time lecture in the Punjab University, Ila Das had lost her job subsequent to Mr. Kaul’s retirement. She has come to Kasauli now in her new capacity as an officer in the social welfare department. She fights against child marriage by enlightening the local people about the evils of this practice. This invites the wrath of many of the villagers of whom Preet Singh is one. His attempts to barter his little daughter for a tiny piece of land and a few goats have been successfully thwarted by Ila Das. He is lying in wait to settle his score with her. One evening, when Ila Das returns late from Carignano to her humble house in the valleys, he waylays her, rapes and murders her. When the news of Ila Das’s death is conveyed to Nand Kaul over the phone, she is rudely shocked and falls dead. Raka unaware of her great grandmother’s death, rushes into the house proclaiming wildly that she has set the forest of fire. Nanda Kaul, Raka and to some extent Ila Das, are embodiments of the existential predicament experienced by the individual in an un-understanding and even hostile universe. A detailed examination of the characters of these protagonists brings to light how Anita Desai has succeeded in giving expression to her existentialist world-view through these characters and by a subtle use of imagery and symbols. When the novel begins, Nand Kaul is presented as a recluse. Living all alone, except for the company of the servants who dare not disturb her privacy, she brooks no human presence. â€Å"She wanted no one and nothing else. Whatever else came, or happened here, would be unwelcome intrusion and distraction†(FM 3). She spends her days in isolation, musing about her past and experiencing the existential ennui. â€Å"From the musings of her agitated mind it appears that as the wife of the vicechancellor for the Punjab University and the mother of several children, she has lived a very busy and tiring life â€Å"(Raizada 44). Anita Desai unfurls her past in the form of long interior monologues punctuated by authorial interruptions, Nanda Kaul had witnessed only betrayals and demands in life before her retirement to Kasauli. She had lived a monotonous life receiving and treating the endless stream of visitors who used to call on her vice-chancellor husband. Her husband had carried on a life-long affair with his mathematics mistress Miss David, whom he would have married, had she not been a Christian. Again, the memories of her children make Nanda Kaul shudder at the very thought of her past. As a mother of several children, all demanding and unaccommodative, she had been given too many anxious moments. Now all alone in Carignano, a house associated with many weird stories, Nanda Kaul feels that loneliness is the only essential condition of human life. Whenever she looks at the tall pine trees that stand out from among the underwood, she is reminded of her own alienation. Not exactly conscious of what she is waiting for, nonetheless, she is awaiting the inevitable end to all human existence: death. She is haunted by the existential angst which has led her to conclude that human life is basically a lonely struggle against the odds of life. In her case the odds have manifested themselves in the form of an adulterous husband and cantankerous children. Strongly convinced The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 that life and dealt a raw deal to her, she has resolved to find the meaning, if any, of her existence in isolation. â€Å"She treasures her freedom, her privacy, glad her responsibilities towards her family are over, glad she needs nobody and nobody now needs her† (Krishnaswamy 260). This has coloured her outlook on life to a large extent. Her reaction to the arrival of the postman and Raka, her invalid great granddaughter, makes it appear that she has become a misanthrope. But the truth seems to be that she is a sensitive person preoccupied with the real nature of her existence as opposed to the illusory life of her past as a vice-chancellor’s wife and mother to children. â€Å"If Nanda Kaul was a recluse out of vengeance for a long life of duty and obligation, her great grand daughter was a recluse by nature, by instinct. She had not arrived at this condition by a long route of rejection and sacrifice [like Nanda Kaul], she was born to it, simply â€Å"(FM 48). Desai’s above observation about Raka’s character at once brings out the similarity and difference with that of Nanda Kaul’s in their mental make up. Raks’s characters has been introduced by the novelist as a foil to Nanda Kaul’s. If Nanda Kaul symbolises a particular aspect of existentialism, which is examined elsewhere in this chapter, Raka epitomises another aspect of the existential predicament: the influence of her parents on her life. Anita Desai makes Raka both young temperamentally and solitude-loving. When Raka is first introduced, the reader is informed that she is the granddaughter of Asha, the most problematic of Nanda Kaul’s daughters. That she is an unwelcome intruder into Nanda Kaul’s life is suggested by an image. As Nanda Kaul first looks at her greatgrand daughter who is walking towards her, she reminds the old lady of an insect: Raka slowed down, dragged her foot, then came towards her great grandmother with something despairing in her attitude.. She turned a pair of extravagantly large and somewhat bulging eyes about in a way that made the old lady feel more than ever her resemblance to an insect. (FM 39). However, the old lady is shocked to see the pale and gaunt little girl and is moved to pity. But â€Å"to Nanda Kaul she was still an intruder, an outsider, a mosquito flown up from the plains to tease and worry† (FM 40). Raka herself does not bother much about the â€Å"blatant lack of warmth†(FM 40) exhibited by her great grandmother. She prefers to stay away from company. Like a wild animal newly caged, she keeps prowling barefoot in her room, looking at the stone heaps. She is not interested in flowers or playing as children of her age normally tend to do. By using two reptile images successively in a span of two pages, and by a suggestive hint about Raka’s lack of interest in play and flowers, Desai impliedly establishes that there is something weird about her. Soon through several interior monologues enacted in Raka’s subconscious mind, the reason for the abnormality in her is unfolded. The daughter of an ill-matched couple, Raka has been witness to the brutality and futility of human existence. She is haunted by the recollections of the nightmarish nights that have made her almost a child-stoic. Somewhere behind them, behind it all was her father, home from a party, stumbling and crashing through the curtains of the night, his mouth opening to let out a flood of rotten stench, beating at her mother with hammers and fists of abuse-harsh, filthy abuse that made Raka cower under her bedclothes and wet her mattress in fright, feeling the stream of urine warm and weakening between her legs like a stream of blood, and her mother lay down on the floor and shut her eyes and wept. Under her The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 feet, in the dark, Raka felt that flat, wet jelly of her mother’s being squelching and quivering, so that she didn’t know where to put her feet and wept as she tried to get free of it. Ahead of her,no longer on the ground but at some distance now, her mother was crying. Then it was a jackal crying. (FM 72) The sudden shift from the interior monologue about her bitter past to the present observation of the jackal crying, the latter superimposed on the former brings out Raka’s predicament. By doing this, the novelist likens the haunting memories to the crying jackals. So Raka’s life is a close encounter with things that are wild and frightful- be it the memories of her mother beaten to pulp by a drunkard father or the chilling cry of the jackals. Instead of trying to escape from this harsh and unnerving experiences and memories, Raka goes farther and deeper into them as if to fathom the bottom of such wild realities. After some initial hesitation, she ventures deep down the ravine to the Monkey Point- a place not frequented by others and from where the cries of the jackals are heard: No one ever came here but Raka and the cuckoos that sand invisibly. These [the cuckoos]were not the dutiful domestic birds that called Nanda Kaul to attention at Carignano. They were the demented birds that raved and beckoned Raka on to a land where there was no sound, only silence, no light, only shade, and skeletons kept in beds of ash on which the footprints of jackals flowered in gray. (FM 90) This passage effectively coveys Raka’s plight and significance. She is at once a little girl with a splintered psyche and an unmistakable symbol of the individual’s quest for meaning. The jackals are symbols of the mystery of life and Raka’s walk to the Monkey Point is symbolic of her search for something unknown, yet inevitable and indispensable. Not all children would dare to brave the rough terrains of the ravines and impending menace of the jackals. Similarly, not all human beings are conscious of the futility of human existence nor are they in search of newer values. The existential theme of quest for meaning undertaken by those who refuse to remain merely as members of the multitude is well brought out in the lonely and mystified wanderings of Raka. In this respect it has been pointed out by Shantha Krishnaswamy: Her [Raka’s] childhood has hardened her into a little core of solitary self-sufficiency and now, a young girl up here in the mountains.. her spirit is defiant enough to go chanting ‘I don’t care, I don’t care, I can’t care of anything’ (FM 73). The conventional sweet smells and sounds of girlhood are ignored, she feels drawn by scenes of devastation and failure. The forest fires tingle her and she bursts from the shell of Carignano like a sharp, keen edged explosive to set fire to the mountainside. (Krishnaswamy 261, 262) The concluding part of the foregoing observation concerning Raka’s predilection for the forest fires needs elaborate analysis for it has symbolic overtones. Ever since her arrival at Carignano, Raka evinces a keen interest in wild fire. This obsession with the forest fire provides yet another dimension with the forest fire provides to her existentialist preoccupations. Immediately after her arrival at Carignano, on witnessing a fire in the forest she becomes obsessed with forest fires for they seem to her the empirical manifestation of her inner conflict: whether to continue with her mediocre and painful and aimless existence imposed upon her by heredity and environment or to revolt against their dictates and attempt to create her own values. The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 By an elaborate expression of her free will and demonstration of her ability to choose and act, she sets the forest on fire towards the end of the novel. The fire created by her is the result and manifestation of her existential angst to destroy the old and meaningless to make room for the new and significant. It is an affirmation of her search for values in an otherwise futile existence. Ila Das is the third female protagonist of the novel. Unlike Nanda Kaul and Raka who are central to the story, her role is only marginal. Nonetheless, Anita Desai has projected yet another aspect of the existentialist philosophy through her character. â€Å"Her life suggests another dimension of misery and meaningless existence† (Jena 30). She is first introduced to the readers, when she calls Nanda Kaul on the phone and informs her of her intended visit to Kasauli to meet Raka. She speaks in a â€Å"hideous voice† (FM 21) and is rather plain in her looks. Through a long interior monologue in Nanda Kaul’s mind, the readers are informed of her past. She was Nanda Kaul’s childhood friend. She had also served in the university as a lecturer, thanks to Nanda Kaul’s good offices. But soon after the death of Mr. Kaul she had been ousted and had struggled a lot before finding the present employment as a social welfare officer. A poverty stricken loner of aristocratic of child marriage, a practice rampant among the tribals. This lands her in an unenviable situation. She finds herself fighting a lonely battle against a mindless multitude. But she is not cowed down by adversity. She remains steadfast in her conviction and refuses to make any compromises. Though she is aware of the dire consequences that she might be forced to encounter, she remains faithful to her cause. She succeeds in stooping several such child-marriage, the prominent one being the marriage of Preet Singh’s seven year old daughter. Sustaining herself on a meagre pay and putting up with the inevitable condition of loneliness, she wages a valiant battle against the dictates of the society. Finally, she pays a dear price for her convictions and refusal to compromise. She is raped and murdered by Preet Singh who has been dying for revenge. Though Ila Das plays a minor role in the novel, she is also an allegorical figure. She not only lives in isolation but also braves the brute majority with conviction and commitment as her tools. True, she meets with a tragic end but has made her existence significant in exhibiting courage and determination in the face of stiff resistance and threat to life. †Her real involvement in people’s welfare assumes tremendous symbolic significance â€Å"(Jena 30). She epitomises the existentialist concept of struggle against the odds of life. â€Å"For the existentialist, man is never just part of the cosmos but always stands to it in a relationship of tension with possibilities of tragic conflict† (Macquarrie 17). She stands for the thinking individual who dares to exercise her free will and act according to her choice rather than submit meekly to the odds of life. The mindless tribal society in general, and Preet Singh in particular, represent the malevolent aspect to human existence-forces that are bent upon thwarting the individual’s purpose and undoing her. â€Å"One of the many ways of defining tragedy sees it as a clash between the aspiration of human freedom and creativity with a cosmic order that is stronger and defeats man â€Å"(Macquarrie 189). Though Ila Das loses her chastity and life in the process of her struggle with such brute forces, her life has nonetheless become meaningful by virtue of the fact that she chooses a cause, fights for it and sacrifices herself in trying to accomplish her task. An examination of the use of symbolism and imagery in the novel proves beyond doubt the novelist’s existential concern. She portrays a tragic world where no compromises are made, no epiphanies are exploded, to be totally destroyed, as the The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 sensitive, the visionary suffer nothing but suffocation and oppression. So, the content of the novel is sheer violence. The lives of the principal characters are ‘unloved’ and ‘unlived’. (Indira 95,96). In keeping with this concept, Anita Desai resorts to the effective employment of imagery and symbolism in Fire on the Mountain. Her predilection for prey-predator imagery abounds in this novel also. Images of ugliness, loneliness, destruction and annihilation are consistently used in order to reflect the existential tone of the novel. An atmosphere of solitary introspection is created with the help of several images. For example, when she receives a call from Ila Das, Nanda Kual â€Å"turned her head this way and that in an escape. She watched the white hen drag out a worm inch by resisting inch from the ground till it snapped in two. She felt like the worm herself, she winced at its mutilation â€Å"(FM 21). The same is continued in the next page also: â€Å"Still starting at the hen which was greedily gulping down bits of worm, she thought of her husband’s face and the way he would plait his fingers across his stomach†¦ â€Å"(FM 22). This prey-predator image of hen pecking at a worm is suggestive of Nanda Kaul’s present inner turmoil. Her past suffering at the hands of the adulterous husband and her present awareness about the harsh realities of life are both successfully established by this image. Another important image employed recurrently is that of the pine tree that stands burnt and alone, which is often an object of attraction for Nanda Kaul: â€Å"She was grey, tall and thin †¦ she fancied she could merge with the pine tree and be mistaken for one. To be a tree, no more and no less, was prepared to undertake†(FM 4). Again, this image also contributes to the existentialist theme of the novel. â€Å"Nanda’s sense of identification with the pine trees suggests her desire for absolute stillness and withdrawal from life†(Indra 97). The image of the charred pine tree is repeatedly employed in the novel. Raka is reminded of the futility of existence while she looks at the lonely hills and charred pine trees: â€Å"This hill, with its one destroyed house and one unbuilt one, on the ridge under the fire-singed pines, appealed to Raka†¦ There was something about it- illegitimate, uncompromising and lawless†¦. The sense of devastation and failure drew her, inspired her â€Å" (FM 90). Images of insects like lizards, birds like eagles and parrots, and â€Å"the thematic image of the ‘fire’ with its connotations of violence and urgency occur at regular intervals, warning the reader of the impending tragedy† (Indira 96). The critic S. Indira sums up the significance of imagery in Fire on the Mountain quoting D. H. Lawrence and the novelist herself:It is the charming mosaic of imagery woven so skillfully by the novelist that makes the Novel a work of art. Quoting D. H. Lawrence who said ‘If I eat an apple, I like to eat it with my senses,’ Anita Desai herself stated that the novel in which she attempted this closeness of man and beast, earth and vegetable was Fire on the Mountain. Imagery alone makes it possible and, in the process, the novel gains a richer texture and greater depth. As a critic says, â€Å"this novel deprived of its imagery, would be an ugly skeleton, chilling the reader† †¦ The significant house imagery, the images of plants, colour, atmosphere and moon- all contribute to the textual density and symbolic centrality of the novel. (Indira 96) Another important aspect of this novel’s narrative technique is its symbolism. There are several symbols that deepen the philosophic implications of The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 the novel. To start with, Carignano, Nanda Kaul’s present abode, is symbolic of the loneliness and barrenness of human life in general and Nanda Kual in particular: What pleased and satisfied her so, here at Carignano, was its barrenness. This was the chief virtue of Kasauli, of course- its starkness†¦Occasionally an eagle swam through this clear undoubted mass of light and air . (FM 4) The lonely house is symbolic of the lonely life of Nanda Kual and Raka. The barrenness and starkness associated with its symbolise an essential human condition –alienation which is the key note of all existential philosophy. The eagle symbol, like the house symbol, is repeatedly used in the course of the novel to highlight another aspect of existential philosophy, namely quest. The sight of the eagle flying high, makes Nanda long to be able to soar like the bird: â€Å"An eagle swept over†¦. its wings outspread, gliding on currents of air without once moving its great muscular wings which remained in repose, in control, She [Nanda Kaul]. had wished, it occurred to her, to imitate the eagle-gliding, with eyes closed† (FM 19). This longing for soaring above the reach of deterministic confines is the hall mark of Raks’s characters. To emphasise this aspect, the novelist employs the eagle symbol while describing Raka’s walk to the Monkey Point. â€Å"She was higher than the eagles, higher than Kasauli and Sanwar and all the other hills†¦Ã¢â‚¬ (FM 61). Thus Nanda Kaul’s wish and Raka’s attempt merge in the eagle-symbol, which denoted their existential angst and quest for values. The forest fire scene has symbolic overtones. Like the â€Å"The Fire Sermon† in T. S. Eliot’s The Waste Land, the fire in Fire on the Mountain â€Å" †¦ is a destroyer. It is also a purifier† (Brown 557). By making use of the universal fire symbol. Anita Desai endows Raka’s character with allegorical implications. Raka, the invalid restless little girl who is the product of a broken home, becomes the symbol of the existentialist’s perception of the individual who finds herself in this hostile and futile world. Yet out of compulsion, she strives to find or create values and significance for her existence. In this regard it has been observed that the symbolic implication of the forest fire is reinforced by the title of the novel, Fire on the Mountain is highly significant from the thematic point of view. The mountain symbolises Nanda Kaul and the fire is symbolic of Raka’s wild nature. â€Å"Nanda is the ‘rocky belt’, dry, hardened by time and age. Raka is silent, swift and threatening like forest fire†¦ The novel, thus [sic] may be noted as a story of inabilities of human beings to ignore the world, to place oneself in another’s position†(Choudhury 79). Another factor that adds to the philosophical implications of the novel is the frequent allusions to books and poems. As in other novels in Fire on the Mountain too Anita Desai uses poetry, and this time it is a poem by Hopkins: I have desired to go Where springs not fail To fields where files no sharp and sided hail And a few lilies below And I have asked to be The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 Where no storms come, Where the green swell is in the havens dumb, And out of the swing to the sea. (FM 87). This poem has some connection with he character of Nanda Kaul who quotes it and the poem signifies her desire to be away from the humdrum of life, to a heaven of nature far from the madding crowd. By introducing this poignant stanza from Hopkin’s poem, Anita Desai highlights the theme of alienation which is the central theme of the novel. The same effect is achieved by introducing an allusion to a passage from The Pillow Book of Sei Shonagon which begins with a title ‘When a Woman lives Alone’ and through the image of a dilapidated house â€Å"with a poignantly desolate look â€Å"(FM 27). This image has symbolic overtones as it suggests the lonely and desolate life of Nanda Kaul herself. Again, when Nanda Kaul is in the company of Raka, there is an allusion to The Travels of Macro Polo (FM 87). The reference to this book reminds the ‘Cape of Good Hope’. This also adds to the symbolism of the novel. This is miniature adventure like the one Marco Polo undertook in search of something new and promising. Thus, the characters of Nanda Kaul, Raka and Ila Das are studies of women in isolation. Essentially a writer of existential inclinations, Anita Desai examines three important aspects of this school of thought through her protagonists. The predominant traits of existentialism are alienation, quest and conflict. These three aspects are epitomised in the lives of three female protagonists. Nanda Kaul is a study in alienation and existential angst. Raka symbolises the individual’s quest for meaning in an otherwise futile life. Ila Das stands for the eternal conflict enacted in the human drama between the individual and the forces of determinism. One common ground for these three characters is that they are women who live in isolation both out if choice and compulsion. Desai has examined the predicament of women in wilderness by placing these three characters Kasauli, a place surrounded by hills and valleys, for removed from civilisation. She has consciously done it to examine the predicament and psyche of women in isolation. By placing her female protagonists with nature herself as the backdrop, Anita Desai has endowed a symbolic and universal significance to the plight of her protagonists. In this regard it has been pointed out: Essentially, Desai is a novelist of existentialist concerns, chiefly considering what F. H. Heinaman described as ‘the enduring human condition. ’ In her novels, she has ably dwelt upon such existentialist themes as maladjustment, alienation, absurdity of human existence, quest for the ultimate meaning in life, decision, detachment, isolation and time as the fourth dimension, focussing on how women in the contemporary urban milieu are bravely struggling against or helplessly submitting to the relentless forces of absurd life (Prasad 140). To sum up, Fire on the Mountain invites comparison with Shakespeare’s King Lear. In this great tragedy, when he dramatises the agony of betrayed father, Shakespeare removes Lear from the palace and places him in the wild heath- a hostile place- to suggest that the plight of Lear is identical with the suffering of every wronged father. Shakespeare employs animal imagery to indicate the rotten and corrupt world of the dramatis personae of King Lear. Images of ugly and evil animals like jackals and wolves are recurrently used creating an animal imagery that reinforces the thematic concern of the play, namely the tragedy of human life, The Indian Review of World Literature in English, Vol. 1, No. I – Jan, 2005 personified in the life of Lear, a victim of indifference in old age. Anita Desai’s use of imagery of King Lea.

Studying Debut Albums and Good Behavior Essay

Studying Debut Albums and Good Behavior Essay Studying: Debut Albums and Good Behavior Essay Thoa Tran ENG 111, M61B Instructor: Mrs. Rebecca Boncal August 28, 2014 This I Believe Essay Good Behavior I am open mine and always help people when they need me help them. If I have good behavior with every people, I will receive a good thing either. I believe that happen in my life. I believe if I have good behavior with my coworker, I will have a good relationship with them and comfortable work environment either. When I started working at the nail shop, I hadn’t known anything what I can do. I always have smile face with my worker and then asked them when they need help. During the training time I have a lot of trouble with my job but my coworker help me a lot such as teach me how to do an service with customer, and how to ask them what they need to take care and how to do a good service for client. My coworker and I have good behavior with each other, so we can share lunch and help each other while we are working every day. Therefore, we have happy work environment, and we have never fight or jell at work. I do not get angry with any one, so people cannot get angry at me. In addition, when I have a service for difficult customer, I will have a good behavior with them, and make them happy while I am doing for them. Cause of my behavior, my client cannot difficult with me anymore. I believe that if I forgive for someone, I will be excused from another one. For example, when I parking my car in a parking lot, somebody hit my car and they came to see me to talk about this problem. I said with them its ok because trust has some of cracked in my car then I did not call my insurance to solve this problem. Because I think if I open with them when I have them same situation they will resolve easy to me either. One day, I backed up my car and I just have a light hit of someone else car. Then they checked their car and they just saw a small problem. We talk about that for few minute, and they know me is a student, so they forgive to me. The most things I believe if I have a good behavior with my family or my relationship; they wi ll be good with me either. I take care of them and think

Using Standard Normal Distribution in Mathematics

Using Standard Normal Distribution in Mathematics The standard normal distribution, which is more commonly known as the bell curve, shows up in a variety of places. Several different sources of data are normally distributed. As a result of this fact, our knowledge about the standard normal distribution can be used in a number of applications. But we do not need to work with a different normal distribution for every application. Instead, we work with a normal distribution with a mean of 0 and a standard deviation of 1. We will look at a few applications of this distribution that are all tied to one particular problem. Example Suppose that we are told that the heights of adult males in a particular region of the world are normally distributed with a mean of 70 inches and a standard deviation of 2 inches. Approximately what proportion of adult males are taller than 73 inches?What proportion of adult males are between 72 and 73 inches?What height corresponds to the point where 20% of all adult males are greater than this height?What height corresponds to the point where 20% of all adult males are less than this height? Solutions Before continuing on, be sure to stop and go over your work. A detailed explanation of each of these problems follows below: We use our z-score formula to convert 73 to a standardized score. Here we calculate (73 – 70) / 2 1.5. So the question becomes: what is the area under the standard normal distribution for z greater than 1.5? Consulting our table of z-scores shows us that 0.933 93.3% of the distribution of data is less than z 1.5. Therefore 100% - 93.3% 6.7% of adult males are taller than 73 inches.Here we convert our heights to a standardized z-score. We have seen that 73 has a z score of 1.5. The z-score of 72 is (72 – 70) / 2 1. Thus we are looking for the area under the normal distribution for 1z 1.5. A quick check of the normal distribution table shows that this proportion is 0.933 – 0.841 0.092 9.2%Here the question is reversed from what we have already considered. Now we look up in our table to find a z-score Z* that corresponds to an area of 0.200 above. For use in our table, we note that this is where 0.800 is below. When we look at the table, we see that z* 0.84 . We must now convert this z-score to a height. Since 0.84 (x – 70) / 2, this means that x 71.68 inches. We can use the symmetry of the normal distribution and save ourselves the trouble of looking up the value z*. Instead of z* 0.84, we have -0.84 (x – 70)/2. Thus x 68.32 inches. The area of the shaded region to the left of z in the diagram above demonstrates these problems. These equations represent probabilities and have numerous applications in statistics and probability.

The Ethical Theories of Punishment Essay Example | Topics and Well Written Essays - 2500 words

The Ethical Theories of Punishment - Essay Example These ethical theories of punishment, based on principles of reciprocity, the potential of human transformation and grace come into conflict with one another because of the differences in the intentions in imposing punishment as well as the effects of the punishment. Ethical considerations regarding punishment are of major consequence since its policies infiltrate into and guide all the systems of government: legislative, judicial and executive. The primary objective of punishment is to preserve law and order in society. It is a method implemented and harnessed by an authority to keep a level of stability in society. The moral barometer of society is most often directed according to the decisions taken by legislators and interpreted by the judiciary. Legally, punishment governs the justice and penal systems in which persons offending the law are brought to justice. The justice and penal systems are integral since human rights must be protected and maintained within these institutions , not only by men, but also by a divine figure. The administration of retributive justice by deity is a concept as old as time immemorial and  has been corroborated by our modern justice system. In classical Greece, retributive judgment had religious significance so that the Greeks even had a goddess, Nemesis, which personified and delivered retribution to her followers (Littleton 960). Nemesis is often depicted carrying a pair of scales to demonstrate fairness and inflicted punishment based on the indignation of the gods at particular crime or hubris. Not only in Greek religion but in every religion, there is a mandated form of justice or vengeance for contraventions of the law. Indeed, the goddess Lady Justice stands before major courthouses  and  Departments of Justice as the dispenser of punishment. Retributive punishment is the brand of punishment retaliatory in nature. Retribution dictates that offenders of the law must face a penalty for their attack on another. The pur pose of retribution is to have the guilty party suffer for a wrong committed and â€Å"provides limits that the punishment fit the crime† (Natarajan 75). The letter of the law imposes a cost on the part of the transgressor of the law in which the ancient retributive principle of â€Å"an eye for an eye† comes into effect. Retributive punishment places the fault of the crime squarely on the shoulders of the offender. In other words, you do the crime, you do the time. Society has instituted and leaned on a penal system for ages as a means of restraining offenders from threatening law-abiding citizens. Retributive punishment constitutes â€Å"one of those infringements of the holy will of God in society which can claim a formal legitimacy† (Bedau 439). Hence, one sees that present-day punishment is derived from a legacy of retributive justice. Retributive punishment follows the ethical principle of â€Å"an eye for an eye†¦- the amount of punishment is propor tioned to the degree of his responsibility† (Wood 635). In other words, punishment has to be tantamount to the offense. Taken from the Mosaic law, this law signifies that in penal law, offenders’ punishment has to be weighed alongside the crime. The penal system is to a large extent governed by this rule because of religious history and transferred values. Also, the natural reactive attitudes inherent to man compel him to reciprocate an injury done. Standards are set so that judge and jury sentence miscreants

The Movie Entertainment Industry ( Current Issues ) Research Paper

The Movie Entertainment Industry ( Current Issues ) - Research Paper Example The strategy is quite simple: movies became more larger than life, splashier and are made to impress in order to attract the public who have become more sophisticated in their tastes. This has become the blockbuster formula that has worked for major studios. By 2002 the annual ticket sales peaked at $1.6 billion.1 After this period, however, one can no longer say the same. In 2008, the figure dropped to $1.3 billion while the audience registered a constant decline in size across all segments of the movie-going public except teenage boys.2 Hollywood’s formula for blockbuster films - one that has so far succeeded in impressing the audience and keep them coming back - relies much on technology because it is crucial in providing flashier visual effects, which has been proven to appeal to a broader audience. Background According to Vanhala (2011), the average production cost of a movie from a major studio is $55 million with an additional $27 million to advertise and market, a tota l of almost a hundred million per film.3 Big productions that almost often assure box-office success could cost a studio up to 300 million dollars such as with the cases of Spiderman 3 and Pirates of the Caribbean 3. The figures are humungous and one could often hear producers lament about the viability of moviemaking and of the way films lose even with a decent performance at the box office. The complaint is not entirely unfounded. A detailed explanation has been offered by Vanhala as it was suggested that domestic box office, home video, DVD, television and cable revenues often cannot collectively cover the invested money in a film unless it is a major blockbuster.4 Pricewaterhouse-Coopers reported that the major studios’ revenues can be broken down as follows: 1) theatrical box office 24.6 percent; 2) television 28.8 percent; and 3) Home Video 46.6 percent.5 There are those who would argue that other means of revenues could make up for box office losses but this is not alw ays the case. According to the Motion Pictures Association of America â€Å"most films never recoup their initial investment.†6 A case in point is Prince’s (2002) discussion of movie revenue in which he stressed: There is little home video revenue left over to pay back the substantial negative cost still on the books from a theatrical flop. Home video success in such a case is significant for the company’s cash flow and especially for its home video profit center, but profit participants due a percentage on the theatrical flop are unlikely to be close to paydirt.7 It is not surprising, hence, when both academics and economists brand moviemaking in American as a risky affair. The dynamics by which film financing are undertaken with their complex and elaborate risk-sharing schemes underscore this point. Today, films are no longer produced by one studio or entity. Investors are pooled, which include corporate entities and other third-parties such as A-list actors, directors and producers.8 Out of all of the dismal statistics cited, however, it is interesting to note that Hollywood still makes about 400-600 films each year.9 The answer to this puzzle is crucial in identifying the effect of technology in movie-making. Understanding them can help outline the importance of technology in American filmmaking today. There are two identified drivers to the American film industry’s profitability: blockbuster films and the international market. These two areas proved to be not just the